Research on the Current Situation and Strategies of Micro-Letter Public Platform in University Libraries of Shandong Province

Along with the development of network technology and mobile equipment, WeChat platform has become the information carrier of new media era, which has provided many possibilities for mobile library, which is favored by domestic university libraries. By means of network survey and data statistic and analysis, 144 universities in Shandong Province were investigated and analyzed. Find out the existing problems, from the service content, operational management, interactive design and other aspects of the development of countermeasures.