ملف الباحث
Shaunak Mishra
ورقة واحدة في مجموعة PaperMetrix
المنشورات
أوراق هذا المؤلف
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Guiding creative design in online advertising
2019
Ad creatives (text and images) for a brand play an influential role in online advertising. To design impactful ads, creative strategists employed by the brands (advertisers) typically go through a time consuming process of market …