Critical digital literacy and students' attitudes toward social media integration in higher education

The purpose of this study is to investigate the relationship between students’ attitudes towards integrating social media in higher education and their level of critical digital literacy (CDL). To achieve this, the study draws upon several models and theories such as Technology Acceptance Model and the Expectancy Value Theory. An online questionnaire was distributed to 65 undergraduate students. The collected data was analyzed using SPSS version 23, employing three types of analyses: descriptive analysis, exploratory comparison analysis and Spearman’s correlation. The findings revealed a positive correlation between students’ level of critical digital literacy and their attitudes towards incorporating social media in higher education (r = 0.337, p = .006).