Researcher profile

Dr.Mohemmd Shura

1 paper in the PaperMetrix corpus

Publications

Papers by this author

IMPACT OF INTERNAL MARKETING ON MARKETING PERFORMANCE MANAGEMENT: AN INVESTIGATIONOF JORDANIAN BANKING SECTOR.

2016 · International Journal of Advanced Research

This study aimed to identify the impact of internal marketing on marketing performance management in the Jordanian banks. The importance of this study came from a scientific and academic analysis of the