Yangho Yoo

The Effects of Quarantine Hygiene Activity in the Relationship among Service Quality, Perceived Value and Behavioral Intention in the Airline Business under the Covid-19 Pandemic Situation

2021 · Journal of Tourism and Leisure Research

This study examines the structural relationship of service quality (SQ), perceived value (PV), behavioral intention (BI) and aims to present the role of quarantine hygiene activity (QHA) and the importance of SQ for the airline …