Public Sentiment Analysis on the 2024 North Sumatra Governor Candidates on YouTube: A Comparison of Naïve Bayes and TextBlob Algorithms

The 2024 North Sumatra Governor Election has captured public attention, especially on social media platforms such as YouTube. This study aims to analyze public sentiment toward two gubernatorial candidates, Boby Nasution and Edy Rahmayadi, based on comments posted on YouTube. Two sentiment analysis