THE USE OF VIDEO TO ENHANCE SPEAKING PROFICIENCY IN BROADCASTING : PERCEPTIONS OF UNDERGRADUATE STUDENTS

This article aims at investigating the perceptions of undergraduate students from theIslamic Broadcasting Communication Department at the State Institute of Islamic Studies(IAIN) Kudus to the use of video in enhancing their speaking proficiency in broadcasting.This study belongs to a qualitative research. In order to gather data, the writer administereda 15- item questionnaire to the students. Further, an in-depth interview was conductedto get detail information related the perceptions of using video in speaking English andneeded strategies to encourage their career development in broadcasting. The findingsreveal that the majority of students in Islamic Broadcasting Communication Departmentat the State Institute of Islamic Studies (IAIN) Kudus agree that video facilitates them inbroadcasting using English. It can be shown by their positive attitudes towards using videoand high percentages of the perceptions that video can motivate them to speak English,video encourages them to be confident when speaking English, and video can enhancetheir appearance or performance when broadcasting using English. Besides, it is neededthe role of lecturers to design the English speaking skills that are integrated into the coursematerials using technology in millennial era.