The Opportunities and Challenges in Innovative Thinking Development of the New Era Public Management

Public management is for the public. It aims to pursuit public interests and concerns a wide range of complex public activities of the state, governments, and other public organizations. Management innovative thinking is a way of thinking through which public management propels social progress in the period of economic and social transition and perfects management mechanism of governmental organizations. This paper conducts in-depth research and analysis of opportunities and challenges in the development of innovative thinking in public management, and proposes pertinent strategies adapting to the development trend in the era of knowledge-based economy better, thus promotes the development of cultural and institutional management of public administration.