Researcher profile
Sunday Adewale Olaleye
1 paper in the PaperMetrix corpus
Publications
Papers by this author
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Sentiment analysis of social commerce: a harbinger of online reputation management
2018 · International Journal of Electronic Business
Social media, a combination of socialisation and media is diffusing and impacting different business sectors and non-governmental organisation globally. Social media coalesce traditional print and electronic media, and it is advancing the marketing mix most …