Researcher profile
Erika Vivita
1 paper in the PaperMetrix corpus
Publications
Papers by this author
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PENGARUH KUALITAS PRODUK DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN PRODUK KOSMETIK WARDAH DI KOTA SEMARANG (Studi Pada Konsumen Kosmetik Wardah di Kota Semarang)
2022 · Jurnal Ilmu Administrasi Bisnis
Abstract: Currently, cosmetics are one of the important needs for a woman because it is used to support their appearance so that they look more beautiful and attractive. This also encourages the increasing growth of …